Discovery renews French Open rights across Europe – SportsMint Media



Discovery Media Group has renewed rights across Europe to the French Open for the five years from 2022 to 2026. The multi-platform rights deal covers more than 50 territories, excluding France. Discovery will be able to broadcast the tournament through its pan-regional broadcaster, Eurosport, its subscription streaming service, Discovery+, and its network of free-to-air channels on the continent. The deal was agreed with rights-holder the French Tennis Federation (FFT) on the back of an invitation for tender issued in April.

Eurosport is broadcasting the French Open continuously since 1989. The FFT currently has rights deals in Europe with more than 20 local broadcasters as well as Eurosport in a deal that runs until 2021. Between 2012 and 2018, the rights in Europe (excluding France) were distributed by the MP & Silva agency. Gilles Moretton, President of the FFT, said that the deal illustrates how Roland Garros has stepped up its ambitions on the international stage.

Commenting on the new agreement, Andrew Georgiou, president, Eurosport and global sports rights and sports marketing services, said: “Our relationship with Roland Garros spans many years and during that time we have consistently delivered ever-increasing viewership and engagement as the trusted partner of the FFT. “

The French Open also known as Roland-Garros is a major tennis tournament held over two weeks at the Stade Roland-Garros in Paris. The French Open is the premier clay court tennis championship tournament in the world. The 2021 edition of the tournament is currently underway and semi-finals are set to take place today. Rafael Nadal holds the record of winning the French Open record no of times and also labelled as King of Clay. He will be looking forward to creating history again by winning the title but will face a stern challenge in form of the number one seed Novak Djokovic in the semi-finals. Meanwhile, French Open has decided to have a philanthropic prize fund this season.



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